I didn’t set out to build software.
I set out to fix my own mess.

I run Lume Vault out of West Palm Beach with my partner Rob. Private watch dealer, quiet client book, phone in one hand from morning to night. On paper, the business works. In practice, it was held together by screenshots and memory.

Every deal lived in a different place. Buyer messages in one thread, supplier confirmations in another, invoices in a Google Doc I’d retype every time, comps buried in six years of WhatsApp I couldn’t search. I was writing prices on napkins and losing them. I was owing suppliers money I’d already been paid for. I was doing the same admin work three different ways because nothing talked to anything else.

The tools built for our world are for pawn shops or enterprise dealers. Nothing was made for the way a private dealer actually works — the threads, the trust, the cash, the speed. So I stopped waiting for it.

Vestari is the first piece. It ends the WhatsApp search problem. Every comp I’ve ever seen, in one place I can actually pull from.

LumeTrade lands October 1. Inventory, invoicing, CRM, tax, Share-A-Watch pages — every deal Vestari captures flows straight into it. One system. Same dealer voice. Same rules.

Both live under Lume Vault because they came out of Lume Vault. Built by a dealer, for the dealers who’ve been carrying it in their head for too long.